As the holiday season approaches, many families begin to notice a rise in stress. Children feel it, teens feel it, young adults feel it, and parents certainly feel it. It is easy to assume you are the only one feeling overwhelmed, but what you are experiencing is incredibly common. This time of year brings a unique mix of financial pressure, social expectations, and constant exposure to advertising that can leave anyone feeling anxious or inadequate. You are not alone.
Much of the stress we see during the holidays is connected to overconsumption. There is a steady stream of messages telling us to buy more, upgrade our plans, and create bigger and better experiences. Special sales, attention grabbing promotions, and polished images on social media all work together to create the feeling that everyone else is doing the holidays the right way and that we need to keep up. This affects adults, but it also deeply affects children and teens who are still learning how to understand and manage these pressures.
It helps to remember that these reactions are not signs of weakness or failure. They are natural human responses to a very stimulating environment. Our brains are wired to pay attention to shiny, exciting offers, and emotional comparison can be especially strong during a season that highlights gift giving, gatherings, and family traditions. When a person sees a friend or influencer posting about expensive gifts or elaborate experiences, it can easily create a sense of falling behind. This happens even when we logically know that online images do not reflect the full story.
So what can families do to manage this season in a way that supports emotional health:
One helpful step is to slow down and name what you are feeling. When adults and kids acknowledge stress, guilt, worry, or comparison, it becomes easier to understand what is driving those feelings. Simply saying I feel pressured this year or I feel like I cannot keep up can bring relief and open the door for problem solving.
Another useful strategy is to set clear expectations early: Talk openly as a family about what is realistic for your budget and your time. Children and teens actually benefit from these conversations. It helps them understand the meaning behind choices rather than assuming something is missing or wrong. Families who discuss values and limitations together often report less stress and more connection.
It is also important to limit the influence of social media during this season. Encouraging intentional breaks or helping kids reflect on the difference between real life and curated content can reduce comparison and create a healthier mindset. These conversations teach critical thinking and strengthen emotional resilience.
Finally, focus on experiences and connection rather than quantity. Small traditions, shared time, and simple acts of kindness often create deeper memories than material items. When families shift attention from doing more to feeling more grounded, the holidays begin to feel calmer and more meaningful.
You do not need a picture perfect season. You need a season that supports emotional well being. And that is something you can create with awareness, honesty, and intention.
If you find that the pressure of the season feels heavier than you expected, or if you notice your child, teen, or young adult struggling to manage the emotions that come with holiday stress, you do not have to navigate it alone. At Therapy With Bright Minds, we support individuals and families who are feeling overwhelmed, anxious, or unsure of how to cope with these intense expectations. We help you understand what is happening, build healthy tools for emotional regulation, and create more grounded and meaningful moments during this season. If you or your family are feeling stretched thin, we are here to help you find clarity, calm, and a path forward that feels right for you.


